THE REVENUE ENABLEMENT CONVERSATION IS CHANGING.

SIGNATURE TALKS

“It’s The End of The World As We Know It (And I Feel Fine)”

The Changing Role of Enablement in B2B Sales · 45–60 min keynote

Based on conversations with over 100 sales leaders across APAC and global markets, the divergence in how organisations define and measure enablement is the widest it’s ever been. This keynote unpacks what that divergence means, why it’s happening, and what sales leaders and enablement practitioners need to do differently — right now — to make sure their function is on the right side of the divide.

Best for: Sales leadership conferences · Revenue operations summits · B2B tech industry events

The Pragmatic AI Advantage

What’s Actually Working for Revenue Teams in 2026 · 30–45 min keynote

Sixty-two percent of sales leaders say they’re prioritising human-led coaching over AI tools. They’re right to be cautious. Most AI implementations in sales are creating noise, not leverage. This session cuts through the hype and shows exactly where AI creates genuine commercial advantage in the selling motion — and where it actively gets in the way.

Best for: Revenue teams · Sales leadership offsites · Technology industry conferences

Enablement That Earns a Seat

How to Build a Function That Moves the Revenue Number · 45–60 min keynote

For enablement leaders and the sales executives who manage them. The structural difference between an enablement function that’s seen as a cost centre and one that has a genuine seat at the commercial table. Practical, specific, and built on 25 years of building both kinds of functions — and learning the hard way what separates them.

Best for: Enablement practitioner conferences · Sales leadership forums · Corporate L&D events